An Egg Breaks Kylie Jenner’s Record of Most Liked Photo on Instagram


Yes, you read that right. A picture of an egg has officially made social media history.

This infamous picture everyone is talking about is simply a brown spotted egg against a blank, white background. It was posted on Instagram on Friday, Jan. 4, 2019.

The profile’s username is “@_world_record_egg” and the name tag is “EGG GANG.”

The goal upon posting the picture was explained on the post’s caption, reading, “Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this.”

The post’s caption also included the hashtags, #LikeTheEgg, #EggSoldiers and #EggGang.

Jenner’s famous Instagram post that they’re referring to is a picture of her daughter’s hand wrapped around her thumb. The picture was posted on Feb. 6, 2018 and currently has around 18.6 million likes.

Only ten days after the egg posted, on Jan. 13, 2019, it broke the record.

The picture currently has over 50.7 million likes and counting. The post also currently has over 2.8 million comments. The profile currently has over 7.7 million followers.

Since breaking the record, the bio of the profile changed. The profile bio now reads, “Official world record holders.”

On Jan. 16 and 17, 2019 the profile’s bio included a link to its limited time only merchandise. It read, “The Official World Record Egg Store.” It included shirts and hoodies with egg designs. Unfortunately for fans, these aren’t available anymore.

On Monday night, the post passed 30 million likes and the profile officially received a blue check mark from Instagram, symbolizing that the profile became verified.

So who created the profile and posted the picture? How are they reacting?

Although staying anonymous, the owner of the account and person who posted the picture answered some questions through an email with ABC.

They live in London and came up with the idea earlier this month.

"While doing dry January, I was sitting at home reading an article online about the top 20 Instagram posts of 2018. I thought it would be an interesting experiment to try and beat the record with something as basic as possible," they said.

The anonymous media star says they see things differently after posting the picture.

They said, "I guess it's also a comment on celebrity culture and how fragile and easily cracked it is (pun intended). But really I just thought it would be funny if something as simple as an egg could take the crown."

Congrats and egg-cellent job to everyone who liked the picture and contributed to getting the picture to where is it today.

#entertainment #feature #EileenIstre

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